Greetings fellow Earthling! I'm Chelsea, the founder and formulator of natural af.

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I believe the Earth has all we need to thrive and that personal care does NOT need to be dangerous.

 

I'm a qualified Organic Skincare Formulator, creating products initially for serious family skin concerns and continuing to explore new ingredients and formulas to offer solutions that help manage other various conditions.

 

I have been building and operating natural af since 2016 - providing safe, reliable, natural skincare made right here in Queensland, Australia.

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I handmake all of our products from scratch in my dedicated studio, using pure origin ingredients such as plant oils and butters, beeswax, and natural, COSMOS and ECO-CERT approved functional ingredients, like preservatives and emulsifiers. You can read more about the preservative I use here, and the emulsifying wax here.

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​Many handmade and natural skincare brands are unfortunately making unsafe, incorrectly preserved skincare products - while they're of the best intentions, it's important to research the brands you buy and determine whether their products are safe, as well as effective.

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A good rule to remember is that if a product contains an aqueous ingredient (being water, aloe vera juice, witch-hazel, for example,) there needs to be a preservative system included in the formula.

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Get in touch here if you have any questions or specific skincare needs - I'm more than happy to assist wherever possible.

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Chels x

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